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Thursday
Feb182010

CCN - Casino Channel Network

We were engaged to launch, create and design the content and strategy of CCN - the Casino Channel Network a closed circuit network of HD screens that were being plugged in across the Top Hotels in Las Vegas. We worked in partnership with YOURS!LTD to build out the launch. The idea was to create a steady flow of short form content from across Las Vegas and to systematize the delivery and release of the content with respect to ad placement, location, hotel branding, time of day, frequency and foot traffic. We concepted 45 original short form shows, produced content and tested and implemented the technologies for delivery and created all programming schedules... Below is an overview reel.